Louise Nash, Environmental Strategist //Business Designer // Facilitator // Founder of Circularity and XLabs
Louise Nash holds a Bachelor's degree in Economics, a Masters of Commercial Law, Masters of Applied Technological Futures and an IDEO Certificate in Business Design.
Her experience spans 20+ years experience in global strategic brand development, human-centered design thinking facilitation and emerging disruptive technology. Her strategy work has covered the depth and breadth of business, goods and services, across Australia, New Zealand, Canada and Singapore.
In November 2018 Louise founded Circularity - a circular design and transformation partner that redesigns business for a resilient and regenerative future.
In 2020 she delivered XLabs, New Zealand’s first circular economy lab in Tāmaki Makaurau in partnership with Auckland Tourism, Events and Economic Development. At XLabs, Louise facilitated a design sprint over nine weeks (including lockdown) for 18 businesses (over 100 people) to unlock circular solutions that contribute to building a resilient and regenerative economy for Tāmaki Makaurau.
When not designing regenerative circular systems in her sleep, she is mum to two daughters, wife of a novelist, feeding worms with food scraps, attempting to grow all her veggies and is making the switch from snowboarding to skiing.
Bree Asmus, Design Strategist // Facilitator //Product Designer
A thoughtful and thorough practitioner, Bree brings over ten years experience in design, strategy and storytelling. Originally trained as a product designer, Bree is known as a senior strategist well versed in a wide range of industries and across some of New Zealand's leading brands. Bree led the design intention of XLabs, oversaw the creation of the workbooks and content, and delivered an immersive materials gallery experience.
At Circularity, Bree works with businesses to unlock their purpose, shaping brand/business architecture into alignment and provides an empathetic approach to service design.
To realise this $8.8Billion opportunity for Auckland we need to make circular desirable for businesses and consumers alike.
“I found your leadership style very inspiring and you were very easy to talk and relate with, which helped greatly.”
Become a colab Partner.
We are always keen to connect with people and organisations around the world that share our passion for all things circular.
We have a number of projects that leverage global expertise in the New Zealand market and vice versa.
If you would like to partner with us, please share your story below and we will be in touch.